First Egyptian Case Study in Phillip Kotler’s Book
Phillip Kotler’s chosen Bee case study to be a case study in the next Marketing Management Edition! The Distinguished Professor of International Marketing at the Kellogg School of Management Philip...
View ArticleMarketing Book: Zag – The #1 Strategy of high-performance brands
Zag – The #1 strategy of high-performance brands Zag is a marketing book that allow us to learn visually because our ability to learn from pictures will never disappear. Zag contains short articles...
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